This design draws inspiration from the shape of cookware and aims to highlight the utilitarian core of the MSMK brand. The MSMK brand name emerges in a sliding manner within the geometric shapes of the cookware, injecting a touch of dynamism under the utilitarian brand manifesto. Auxiliary graphics are derived from the abstract forms of the brand's entire line of cookware products, not only enriching the brand image but also serving as a product retrieval system applied to packaging.