This project was created for the opening exhibition of Fang Suo Bookstore in Beijing. Drawing inspiration from the act of flipping through a book, the design takes the continuous rhythm of turning pages as its core visual thread, using a cinematic approach to express the layering, shifting, and unfolding that occur during reading. Through this visual language, we aim to let viewers experience the spatial and immersive qualities of “reading” within just a few seconds, echoing the exhibition’s exploration of the relationship between the inside and outside of books—between content and its container.
